Get to know the basic principles and best practices when it comes to Content Marketing
This online Content Marketing course teaches you content marketing best practice. Learn how to craft your social media messaging to bring visitors to your website. Understand the importance of keywords on your homepage and the growing importance of voice search. Completion of this course provides a globally recognised DMI accreditation.
With a focus on career-ready learning, and delivered through a blend of essential reading, case studies and useful toolkits, this course will quickly make you familiar with the core principles and best practices in content marketing.
Key skills and competencies you'll gain
- Brief Development
- SEO Marketing Concepts
- Keyword Research
- Content Creation
- Connecting Content with Audiences
- Measuring Content
- Channel Promotion
- Content Audit
What you'll get
- 5 Interactive Modules.
- Associate Level Certification.
- 10 Hours self-paced learning content.
- FREE DMI Membership included.
- Practical Toolkits and Templates.